THE NOWHERE-NEAR COMPLETE GUIDE TO ADVERTISING MASCOT SUPERHEROES : RENEWABLE POWER
Superheroes are all about power, as are the companies providing fuel for America's many industrial, commercial and domestic needs. Also, everything in America is about power, because our system of capitalism is poisoned with rot from root to crown. But what they have and we don't is superhero mascots!
Super Energy Man (Gulf Breeze Natural Gas)
You have to admire not only his dedication to clean-burning natural gas power, but just how content he seems with his healthy physique and spectacular facial hair. This guy seems relaxed, confident with the power of natural gas! Also, the appeal of speaking in these laudatory terms about the fuel industry has worn off, so I'm just gonna go back to sassin' this stuff.
Super Energy Man has quite the origin story. It's a rollercoaster:
Captain Mercaptan (Baltimore Gas and Electric Company)
Capt.Mercaptan has already scored a promotional comic tie-in with Iron Man, so the kid has legs ... and a dead-eyed rictus in lieu of a genuine human smile. This is a good mascot to have visit kids if you want them to associate gas and electric power with the dread of being abducted by circus folks in Carnivale masks.
Propane Joe (North Carolina Propane Gas Association)
...Or that's my best guess, anyway. Propane Joe, a flame-haired hero who shows up whenever inefficient energy is being used somewhere (so ... everywhere), holds a place of honor* on the portfolio page of the advertising agency which created him, but the NCPGA's site has no trace of the guy. Is this one of those event comics where parts of history were overwritten? Is Propane Joe the victim of Zero Hour? Is he The Sentry?
*Enh, maybe
I don't know why his insignia says "LP." "Look, propane!" maybe.
Pen-Oil Kid? (Peninsula Oil & Propane)
I have no idea what this character's name actually is, what powers he has, what he represents in the grand scheme of the company's mission. What I do know is that his enthusiasm is visibly waning in the header photos which feature his likeness throughout the Peninsula site...
You have to admire not only his dedication to clean-burning natural gas power, but just how content he seems with his healthy physique and spectacular facial hair. This guy seems relaxed, confident with the power of natural gas! Also, the appeal of speaking in these laudatory terms about the fuel industry has worn off, so I'm just gonna go back to sassin' this stuff.
Super Energy Man has quite the origin story. It's a rollercoaster:
Super Energy Man is the official spokesman for Gulf Breeze Natural Gas. His job is to create public awareness of natural gas as America’s Super Energy. The actual man in the Super Energy suit is Harrold Hatcher, who has managed our marketing and safety programs for over 20 years.Dang Harrold, congrats on the promotion!
Captain Mercaptan (Baltimore Gas and Electric Company)
Capt.Mercaptan has already scored a promotional comic tie-in with Iron Man, so the kid has legs ... and a dead-eyed rictus in lieu of a genuine human smile. This is a good mascot to have visit kids if you want them to associate gas and electric power with the dread of being abducted by circus folks in Carnivale masks.
...Or that's my best guess, anyway. Propane Joe, a flame-haired hero who shows up whenever inefficient energy is being used somewhere (so ... everywhere), holds a place of honor* on the portfolio page of the advertising agency which created him, but the NCPGA's site has no trace of the guy. Is this one of those event comics where parts of history were overwritten? Is Propane Joe the victim of Zero Hour? Is he The Sentry?
*Enh, maybe
I don't know why his insignia says "LP." "Look, propane!" maybe.
Pen-Oil Kid? (Peninsula Oil & Propane)
I have no idea what this character's name actually is, what powers he has, what he represents in the grand scheme of the company's mission. What I do know is that his enthusiasm is visibly waning in the header photos which feature his likeness throughout the Peninsula site...
 |
| It's been a long day ... |
Comments
https://www.enbrel.com/pediatric-plaque-psoriasis/enbrel-psoperatives/
I'm Dayne, but the actress who plays Clarissa got saddled with all of the heavy-lifting descriptive text and pretty much carries the piece. Granted, we get paid for an single hour-long session and not by the word so our checks were the same size. The system works!